Jim Stagg was the "afternoon drive" (the station's high-profile 3 to 6 p.m. slot) disc jockey at Chicago's Voice of Labor, WCFL. He interviewed nearly every major rock star of the 1960s, including Neil Diamond, Ray Charles, Frank Sinatra, The Rolling Stones, The Supremes, The Monkees, and Simon & Garfunkel.
Stagg eschewed the flashy theatrics of other Top-40 radio hosts in favor a straightforward rock and roll show that kept the focus on the music.
Stagg rose to program director at WCFL - where he authorized the station to play The Beatles' controversial Ballad of John and Yoko.